Blog & Resources
Email marketing tips, deliverability advice, and platform news for businesses in the firearm industry.
Hard bounces, soft bounces, and suppression lists explained, including how MyEmailProgram handles them automatically and why to bring your old platform’s suppression list when you switch.
A new dedicated IP has no sending reputation. Here’s how to warm it up with a gradual sending schedule, what to watch along the way, and when to slow down.
Preheader text is the preview line subscribers see right after your subject line. Here’s why it matters, how to write a good one, and how to set it in MyEmailProgram.
List-Unsubscribe headers put an Unsubscribe button right next to your name in Gmail, Yahoo, and Outlook. Here’s why inbox providers require them, why subscribers appreciate them, how they cut spam complaints, and how to turn them on in MyEmailProgram.
Unlimited contacts, powerful automation, and a team that will never deplatform you for being in the firearm industry.
