Automated Event Triggers

Put your follow up tasks on autopilot with triggers. Send birthday and anniversary reminder or promotion emails, move contacts between lists when they open your email or click a link and a whole lot more!

With triggers you can:

  • Send recurring emails based on a date such as a birthday
  • Add contacts to new lists based on events (such as opening an email or clicking a specific link)
  • Remove contacts from the list they are on based on an event
  • Add/remove a contact from a list on a date in the future
  • Unsubscribe contacts upon being subscribed to another list

Think of Triggers or Automations as If/Then statements that run by themselves. You can combine any If statement with any Then statement. Here is the full list of functions:

  • Based on Contact Date Field (contact list)
  • Based on Contact Date Field (segment)
  • Based on Specific Date
  • Based on a link being clicked (Email Campaign)
  • Based on a link being clicked (Autoresponder)
  • Based on an email campaign being opened
  • Based on an autoresponder being opened
  • Based on a subscription to contact list
  • Based on a subscription to a segment
  • Send an email campaign
  • Add the contact to an additional list(s)
  • Remove the contact from the contact list that they are in