Put your follow up tasks on autopilot with triggers. Send birthday and anniversary reminder or promotion emails, move contacts between lists when they open your email or click a link and a whole lot more!

With triggers you can:

  • Send recurring emails based on a date such as a birthday
  • Add contacts to new lists based on events (such as opening an email or clicking a specific link)
  • Remove contacts from the list they are on based on an event
  • Add/remove a contact from a list on a date in the future
  • Unsubscribe contacts upon being subscribed to another list

Think of Triggers or Automations as If/Then statements that run by themselves. You can combine any If statement with any Then statement. Here is the full list of functions:

  • Based on Contact Date Field (contact list)
  • Based on Contact Date Field (segment)
  • Based on Specific Date
  • Based on a link being clicked (Email Campaign)
  • Based on a link being clicked (Autoresponder)
  • Based on an email campaign being opened
  • Based on an autoresponder being opened
  • Based on a subscription to contact list
  • Based on a subscription to a segment
  • Send an email campaign
  • Send a notification
  • Begin a Drop Campaign
  • Add the contact to an additional list(s)
  • Remove the contact from the contact list that they are in
  • Delete the contact
  • Suppress the contact
  • Update a custom field value