If they can’t be automated manually follow each of these steps every 3-6 months depending on how much email you send. The more frequent you send the more often you should clean your list.
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Canada’s New CASL Anti SPAM Law Effective July 1st 2014
By MyEmailProgram Admin on June 30, 2014 in Delivery, Email Marketing, Skills of an Email Marketer
On July 1st, 2014 the new changes to the Canadian Anti SPAM Law went into effect. This new legislation is designed to protect consumers from unsolicited email from those who would otherwise abuse email sending. Below we will outline the core takeaways and how this may change how you currently operate.
How to Correctly Embed a Link: Avoiding SPAM Filters
By MyEmailProgram Admin on February 28, 2013 in Delivery, Email Marketing
Recently we had a client whose email campaign was found in far too many SPAM folders for his comfort. When he reached out to discover what the issue had been we realized that we have never addressed this here on our blog. So for the benefit of all Email Marketing professionals please follow along below.