Sometimes people find that WordPress doesn’t like advanced code like the optin form HTML code provided by many email marketing platforms. There are a variety of ways to embed the default form into your WordPress pages, posts, and widgets (try the Global Content Blocks plugin) but if you are looking for a shortcut to a well designed and attractive form this plugin could be good for you.
This law, signed in by President Bush in 2003 creates some specific guidelines as it relates to the sending of marketing related email. It is critical to any successful email marketing strategy to adhere to these guidelines as a minimum standard. Below is a summary as it is laid out on the Wikipedia page.
A live side by side example of mobile compatible and non-mobile compatible HTML email templates.
We are excited to introduce you to GeoLocation reports. GeoLocation reports allow you to see exactly where each of your subscribers is located when he/she opens an email campaign and when they click on any link in your campaign.
Charting all the various email that was sent based on the time of day it was sent there is not a significant increase in open rates across the several time periods. There begins to be a larger increase when looking at click rates but no matter how you slice the data it is clear that from…
The below graph by eMarketer.com shows that even for sending email users who own iPads reach for that device 48% of the time compared to only 41% of the time on their PCs or Macs. Perhaps more relevant to our blog readers are the numbers about reading email which suggest that iPad owners reach for their tablets 55% of the time and their mobile phones 10% of the time to read email.
There are only a few factors that dramatically impact your sender IP reputation. Among those are the number of incorrect email addresses to which you send your email campaigns. If Yahoo, Gmail, or another popular web client is receiving email for an email address that doesn’t exist (even if it once did exist) that is going to hurt your IP reputation.